Saturday, August 31, 2019

Relevant Legislation, Regulations and Codes of Practice

Care workers have got the responsibility to follow the relevant legislation which is in a form of policies and procedures to follow while at the work place so as to protect the employer and the clients.Health and work safety work act 1974 has got policies and procedures to follow so as to protect others from risks that could happen at work and it has got policies and procedures such as fire evacuation procedures for example the hand massage room was checked so as to make sure that the fire doors are not obstructed and the clients I worked with had received induction and she knew the fire evacuation procedures for example where the fire exits are, where to go for assembly when fire bell goes and many others.This act also covers risk assessments for example the adult should make sure that the dancing room has the right floors which is non-slip floors so as to prevent risks of hazards , the correct clothing for dancing and the room should not be crowded and no objects on the floor. The act also states about manual handling and the act protects people from being injured from manual handling and instead uses lifting safely instead of manual handling which could be a risk to the client and the employer.Reporting of injuries, diseases and dangerous occurrences regulations 1995 and this act states that if you have an infection which is contagious or an injury then one should be able to use non-verbal communication through a use of letter telling them why you are not coming in, what happened, when it happened , what you did or what you doing to cure it and the date and time of incident so basically this act is just when one can’t come into work because of a certain contagious illness and also recording it in an accident book.Food hygiene/ storage also is a policy to follow so as to avoid food poisoning to the clients and careers and the staff have got to be trained so as they can know how to handle food, store food safely and also prevent and avoid access of bact eria so as to avoid the risk of food poisoning which could lead to signs such as diarrhea, nausea, vomiting and other signs which could affect the health of the clients.COSHH (control of substances hazardous to health) 2002 act says labels should remain on bottles so as to know what to do if an accident happens; it also states the right of storage of materials and chemicals so as to avoid risks due to the hazardous chemicals that could cause risks to the clients and the workers.Disability /Discrimination act 1995 is an act that protects the disabled and also give them the equal opportunities even if they have to be treated individually and also employers should also supply services that the disabled could also access so that they could also access the services for example having lifts in a building, ramps so that the disabled could be able to access it. The disabled should be not being treated less favorably or failure to have equipment to access services just like every individual in the society.The act also protects people from being discriminated and also enforces equality hence discouraging bad acts such as race discrimination, age discrimination, sex discrimination and many others. The disability act also states that shops should have equipments / adjustments that disabled people could access for example lifts, words written clearly in big capital letters or Braille for the blind and communication styles such as sign language for the hearing impaired and many other equipments for them to access services too.The hand massage room should also be accessed for example the room should be able to adapt the needs of the disabled students such as lifts, ramps and also the right equipment for example the right tables and chairs needed for the disabled students. Human rights act 1998 also states that people have rights and if they think that their rights are being violated then they should have a law solution so that they could be protected from others. Human right s include the right to have a safe life for example people who work with vulnerable adults should have CRB check and relevant qualifications.I am studying at level 2 and training to work safely with this client group, right not to be discriminated again, right to liberty, freedom of expression, right to fair trial, right to enjoy, freedom of speech and many other rights and these rights should be exercised . However, one should not affect others just because he/she has rights because also others have also got the same rights so one should use their rights but also make sure that their rights don’t harm others.Equal opportunities act 2004 also states that people should have the same rights and also treated equally regardless of their individual needs because some people are more vulnerable than others and that is why some people have to be treated individually with their needs so as to receive equal opportunities with the other individuals in the society for example if the cli ents were going to have a hand massage and one client has got eczema then he/she has to get a hand cream that suits her type of skin so as for her to get the hand massage as well hence the clients receiving equal opportunities but treated individually.The equal opportunities states that everyone has the right to have a hand massage even if they have got skin complications for example people with brittle bones and different skin integrities must receive the right and equal care. This act also covers that everyone should have right to join activities for example everyone has the right to dance even thought they are disabled they could either move to the music or get out of their chairs with the help of crutches and people who can’t get out their chairs can also participate in this activity by joining and listening to music hence enjoying the social occasion.The care standard act 2002 also states that the care workers have got the responsibility of following policies and procedu res of the work placement and also the codes of practice so as for them to know how to treat the clients and their fellow colleagues. The act also states that the staff (care workers) has got to be trained and CRB checked so as to know their history life and to also make sure that they are suitable to be care workers.This cat also states that the care workers have got to be ISA registered and also allows the staff to complain and the employers have got to check the complaints of the staff and adjust them fairly so that the staff and the care workers are protected from harm. This act also states that the clients must be respected for example if any client didn’t want hand massage then they should not have it.This act also covers the dignity of the clients for example clients who are going to swim should be able to be given individual rooms so as to protect their dignity, swimming pools should also have the right access for example hoists, steps and the ramps so that they could enjoy their swimming without any disturbances. The codes of practice are linked to the legislation, policies and procedures and they should always be followed by the staff so as to improve on the tandards of professional conduct and practice required for the staff. The adult should always protect the rights and promote the interests of service users and care workers for example treating each person as an individual and an adult should also strive to establish and maintain the trust and confidence of service users and care workers for example being honest and trust worthy to clients.An adult should also promote the independence of service users while protecting them from as far as possible from danger or harm for example promoting the independence of service users and assisting them understand and exercise their rights, an adult should also respect the rights of the service users whilst seeking to ensure that their behavior does not harm themselves or other people.

Friday, August 30, 2019

Unended War and Intervention in Iraq

Iraqi people might find already immuned of the uproar in different areas in Iraq. The tragedies that were happened more than two decades ago and are still happening nowadays are really marked the history of Middle Eastern conflict. Such bombings, bombarding, invasion, and protests are really taken the big part of the history of Iraq.It was during 1980 when the Iraq tried to invade the Iran, but of course, the Iran did not let it happen(Shalom, 1993). Though the Iraq made its initial success, the people of Iran used their man power as many population they have.At the middle of the 1982, the Iran was triumphant with their goal of pushing out the invasion of Iraq. But considering the fact that Iran has much weaponry, they were able to prevent the moves of the Iranian, and it was year 1988 when the silence screams of the gun and war men were off heard.However, though the war was ended (temporarily), the blame was on the both government of the two countries when in Saddam Hussein was the one who was ruling the Iraq. Letting the bloodshed among Iraqi citizens was considered as one of his callous in leading   his constituents.This was the time when the United States (US) started to intervene so as to help out the Iraq in settling the untapped war that had been started before and to help the people of Iraq to recover from the hell of war and from the ruthless government of Hussein.The US sent military troops in Iraq whereas they created several bases in different regions in Iraq. And nowadays, the US is continuing lurking around the Iraq. They are doing they ‘surge’ (Reuters, 2007) together with the British troupes. According to the report of the Philippine Daily Inquirer (2007), the rush forward being done in Iraq is nearly unsuccessful such that an insurgency is more likely to happen again.The critical condition of the mission of the US in the Iraq together with the British government pertained that war between the Hezbollah and Israel last August 2006 . The war between them was hardly to ceasefire. The criticism of the event is more likely on former Prime Minister Tony Blair since he was the one who refused for a call of an immediate stop fire between the Israel and Hezbollah (Lebanon) in their war last year.I have chosen this event to be use as application in theoretical analysis since this is widely known by everybody and that the lives of the people living in the countries involved are severely affected by the war that is happening.(Part B)The clash between Iran and Iraq seemed more likely though during the early 90s. However, since the Iraq was suffered under the Hussein’s regime, lots of militant groups and civil underground rebels emerged and rebellion took place.And it is in nature of the United State, being considered as the most powerful country in the world, to help, in any way, those who are in depth recovery of the war. But in the case of Iraq, the peace seemed not finding its place. Until now, clashes are stil l going on, but not necessarily war against another nation, but war among civil there.The surgency that the US has been doing and trying to imply in the Iraq, does it really pure surgency? As we all know, the US is one kind of imperialist in the world. Widely, it colonized a lot of country in Asia, explicitly and implicitly. Once one touched the hand of Uncle Sam, you would definitely touch it along the way.The reason why Iraq still has its internal conflict between civilians is not because they rebel with each other, it may probably because of the intervention of the US in their nation. Come to think of it: whose nation would like to handle by different hands instead the hands of its people?Politically speaking, this could be a way of euphemizing the real intention of the US. We could deny the fact that the US wanted to hold more power, and imperialism is the instrument and effective tool for them to accomplish their goal.

Thursday, August 29, 2019

Current Events in Business Research Edit

Identifying Research Problem The first step and perhaps one of the most critical steps in carrying out cuisines research is to isolate and identify the problem. In the research study we are considering the problem identified is how a company can be assisted in accurately predicting short and long term sales forecasts by analyzing factors that affect the sales performance of its life insurance agents. By analyzing this data the goal is to produce a predictive model of agent and agency performance in an attempt to figure out the most important predictors of successful sales performance.This model would allow increased focus and training based on the predictors to maximize sales by the life insurance agents and their prospective agencies as a whole. Research Method Used The type of method used in the study is the reporting study type. Using this method the researchers considered characteristics of agents including formal education, professional education and various types of training us ed in the industry. The researchers also considered other studies in an effort to provided baseline and comparison models to use in helping develop their hypothesis.How Research is Solving the Problem This study went beyond what other studies failed to do, because it provided further analysis and comparative data to further study and investigate radioactivity. Much of the prior research seemed to only measure certain factors e. G. Behavioral, tenure, and education. This study looked at both sales and commissions for home service agents and regular agents because of the significance in number Of policyholders and leads.They study required data to be collected by contacting area agencies and having those agencies complete questionnaires on each of their sales agents with at least one year of contract. The final data was compiled from seven local agencies including Commonwealth Life Insurance Company and The Prudential Life Insurance to name a few. The study described its weakness for data that was often time hard to evaluate and not readily available or hard to measure. For instance, the study about agents with formal education, professional education and specific training showed no effect on production.The benefit of the study was that it was able to analyze possible factors that were believed to have an effect on an insurance agent's productivity. The approach of this study used two research techniques. It used basic a reporting study that summarized data to compare findings on the topic collecting their own independent analysis and used only data that was objective. The article referenced previous studies and data available on the subject, and then relied on its own findings and research. Over the years there had been research that suggested other causal affects of an agent's productivity.In this effect the study also used explanatory research because it compared prior studies and looked at the hypothesis that caused the inability to increase productivity. Th e study required data to be collected by contacting area agencies and having those agencies complete questionnaires on each of their sales agents with at least one year of contract. The final data was compiled from seven coal agencies including Commonwealth Life Insurance Company and The Prudential Life Insurance to name a few.

Wednesday, August 28, 2019

Political science term paper Example | Topics and Well Written Essays - 1750 words

Political science - Term Paper Example 3.) The party system exacerbates, and further marginalizes the position of a historically disadvantage minority group like the African-American through the forwarding of the political agenda of the party. Counter Evidence 1.) There have been black American politicians who are members of political parties long before and they could have done something to help and present black Americans’/minorities’ interests in the legislative arena. Response: 1.) The minority is often excluded in terms of involvement in a great deal of substantive decision making. This aside from party leaders distancing themselves from any black leaders attempting to raise issues associated in subtle ways with African Americans such as contemporary welfare politics, crime, or social spending in inner cities. Name Professor Subject Date American Politics and the Marginalized Groups I. Introduction In today’s American society, politicians and their policies greatly affect the poor, or the margina lized group as evidenced by income and social inequality. The rich become richer and the poor become poorer with control over policy being forwarded and enacted by the leading political parties. In his book, Paul Frymer defined electoral capture as the result of party leaders’ resistance on mobilizing and incorporating blacks into the political system to the point of denying black Americans their democratic rights completely in their parties’ efforts to win elections (p. 6). It is my belief that Bartels’ position on representation and economic equality in the country is supported by Frymer’s position that â€Å"the most important single influence on the changing United States income distribution over the past half century is the contrasting policy choices (made by the elected) Democratic and Republican presidents† (p. 30). This paper presents and discusses Frymer’s theory regarding electoral capture and then presents and discusses Bartelsâ⠂¬â„¢ findings about economic inequality and representation. In the end, the paper will try to prove how Frymer’s theory explains and supports it. II. Frymer’s Electoral Capture and key empirical findings Frymer defines and explains his electoral capture theory, where black voters are often considered a minority and ignored that Democratic Party leaders refuse to acknowledge the numerical support cast by black voters. He observes that the party does not give due recognition to black votes even though their votes â€Å"have often been crucial in (winning) national elections† (p. 10). He added that â€Å"opposition party leaders have generally been reluctant to even make general political appeals to blacks† (p. 10) even when they have expressed interests in transferring membership to the opposition. Marginalization starts with party leaders. Frymer argued that for party leaders, there is a negative effect on appealing to black voters and that, â€Å"public appeals to black voters will result to national electoral defeats†. This for him is the primary reason for electoral capture, where marginalized groups become even more marginalized as their interests are not represented in the legislative arena. Frymer cited several examples in the country’s political campaign and election history to support his statements. One is the November 1992 elections, where the Democratic

Adult nursing Essay Example | Topics and Well Written Essays - 750 words

Adult nursing - Essay Example Jane David is a 35-year-old female who presented with the complaint of feeling unwell for 2 to 3 weeks. On questioning, it appeared that her symptoms are vague. She complains of loss of energy and feeling generally unwell. On closer questioning, it was apparent that she has had some dysuria and frequency of micturition. She also states that she is now passing much less urine than her usual. It was also revealed that she is slightly nauseous and has no appetite. Despite these, she is feeling heavy. Student nurses suggested she has probably urinary tract infection (UTI).Symptomatic acute bacterial urinary tract infections (UTIs) are among the most common bacterial infections treated by health care professionals. Cystitis accounts for most of these, whereas more than 100,000 patients are admitted to a hospital annually for acute pyelonephritis treatment. Women have many more UTIs than men. Bacteria ascending from the colonized urethra enter the bladder and perhaps the kidneys. The short length of the female urethra allows easier access by bacteria to the bladder. Contributing to contamination, the warm moist vulva and rectum are both in close proximity. Similarly, sexual intercourse increases bladder inoculation. Infections result from the interaction between bacteria and host. Bacterial virulence factors are important, as they enhance colonization and invasion of the lower and upper urinary tract. The principal virulence factor is increased adherence to either vaginal or uroepithelial cells. The bacterial species most frequently recovered from infected urine culture is Escherichia coli. Bacterial cystitis almost always results from the entry of bacteria colonizing the anterior urethra and periurethral skin into the bladder. Hematogenous or lymphatic spread from sites of infection elsewhere is very unusual. The short female urethra is an insufficient anatomic barrier to the entry of urethral bacteria, which may be massaged easily into the bladder. This may explain the association of urinary tract infections and bacteriuria with sexual activity. Presumably, bacteria are massaged into the bladder during sexual intercourse. Once within the bladder, bacteria may ascend within the ureters, enhanced by vesicourethral reflux, into the renal pelvis and cause upper tract infection. The renal parenchyma also can be infected by blood-borne organisms, especially during staphylococcal bacteremia. Mycobacterium tuberculosis gains access to the kidney through this route and also perhaps by ascension. Signs and Symptoms There is a broad spectrum of symptoms in UTIs, ranging from patients who are completely asymptomatic to those with symptoms referable to the urethra, bladder, or both, and to those with the full-blown syndrome of acute pyelonephritis with fever and loin pain. Acute bacterial infection of the bladder is referred to as acute cystitis. Acute cystitis is characterized by inflammation limited to the superficial mucosal layer of the bladder. Patients with cystitis generally complain of dysuria, urgency, and frequency. Hematuria, low back pain, and lower abdominal pain also may be present. Fever and costovertebral-angle tenderness are both absent in most cases. Clinical signs and symptoms are notoriously inaccurate in localizing the site of infection, however, and up to 50% of women with symptoms and signs of cystitis on clinical examination are found to have silent renal infection. Diagnoses The most frequent presenting complaints in otherwise healthy, immunocompetent nonpregnant women are dysuria, frequency, urgency, and incontinence. For a culture specimen to be informative, it must be accurately collected. A "clean catch" midstream voided urine specimen is usually sufficient. It is mandatory that a patient understands the reasons for and the steps associated with urine specimen collection, which are designed to prevent contamination by other bacteria from the vulva, vagina, and/or rectum. More than one bacterial species

Tuesday, August 27, 2019

Mental Health of Athletes Term Paper Example | Topics and Well Written Essays - 3000 words

Mental Health of Athletes - Term Paper Example Usually athletes live, learn, get training and take part in sport competitions from early age to adulthood, however, disregard personal features of mental health and its growth. As a matter of fact, athletes must be given facilities to develop healthily in all aspects and diversities. Hence it is essential to have coaches, sport teams and other pertinent persons to teach and enhance psychology education, which extend throughout athlete’s life. Mental health education is one of the most significant parts of human science (Tang, et al. 2004). When considering the athlete’s health, it is most likely to think mainly of the person’s physical/medical state and the consequence the injury on athletic performance. An athlete’s mental health may be looked upon as less important to physical health. But it is equally imperative. It is not proper to separate the mind and body. Both have an effect on each other. Psychological troubles for instance, eating disorders, substance-related troubles, etc. have medical consequences. Athletes those who are experiencing hopelessness after an injury demonstrate the connection stuck between physical and mental health. And also some disheartened athletes are at high risk of injury. Just like bodily injuries, mental health difficulties can influence athletic activities and restrict or even prevent training and contest until effectively handled and taken care of (Thompson, 2007). Since long it has been accepted that psychological abilities are crucial for athletes at winning echelon. Athletes with the necessary mental toughness are more expected to be winners. Earlier, there was a thought that these talents were hereditary and attained early in life. At present, it is generally established that athletes and coaches are competent of learning psychosomatic expertise that can have a crucial role in learning and in performance. The specific area of sports psychology has

Monday, August 26, 2019

Protecting a child Essay Example | Topics and Well Written Essays - 500 words

Protecting a child - Essay Example rst of all, it was not ethically right that there was no careful screening of the commissioning couple to ascertain their suitability over custody of the child. Even though John and Sheila Baldinucci have been married for ten years are comfortable in their relationship in addition to being well educated professionals that are respected by the community, they should have been thoroughly questioned. Issues such as unnoticed psychotic tendencies in one of the partners may affect the safety of the child in its new family. According to Dresser (2009), ‘the best way to prevent harm to children, prospective and surrogate parents is to require screening before the pregnancy begins. The intended social parent, as well as the surrogate and anyone else who might be assigned a parental role should meet standards for parental fitness.’ Even though the surrogate mother may be willing to carry the child, she may be having some problems that would affect the health of the child. As such , proper screening should be ensured. After the court grants the Baldinucci family the custody of the child, they return to the United States with the child whom they have not legally adopted. This way, the rights of the child are not ensured since it does not have proper citizenship of the country where it is being taken. In case of any problem, the safety of the child would be at stake since it is not a citizen of the states. According to the Child Welfare Information Gateway (2012), ‘an adopted child is treated by law as if he or she had been born to the adopting parents upon the entry of the final adopting decree. Therefore, the adopted child gains the right to inherit from the adoptive parents and the adoptive parents’ relatives’ (1). With regard to these sentiments, the future comfortability of the child is at stake when it comes to inheritance of property. There being no legal documents to prove the adoption, the child may be locked out of inheritance in case there was no will upon

Sunday, August 25, 2019

Why Do We Have to Die in Games Essay Example | Topics and Well Written Essays - 1000 words

Why Do We Have to Die in Games - Essay Example We may pay an amount, or accept a game setback to come back from the jaws of death, to resume our place in the game. Likewise, at the end of the article too, she suggests that those who play video games and are attacked by laser-gun carrying space-men should realize that being riddled with bullets does imply a finality, and not merely that this eventuality could get them teleported to the local Starbucks for a cappuccino. We may draw the inference from this, that what Bevan suggests is that video-games should (perhaps) not use 'death' but some other means for eliminating players. In the course of discussing video games, Bevan also looks at how other media or means of entertainment/ games deal with the issue of eliminating players. For instance, in traditional 'games'. Team games have set rules and a time frame. According to these rules, players are eliminated so that within the given time a particular team is enabled to be declared 'winner'. This finite time frame copies real life. Though the elimination of players according to the rules of the game in no way resembles death. Also, in a game like a tennis, it is possible to lose a set, yet come back to win a match. Bevan also looks at how the theme of death is played out on stage or on the screen. Here, the audience goes through a process of identification with the protagonist. In the case of an action movie, quite often the 'hero' gets pummeled by the bad guys and is close to death before he suddenly gets energized enough to come back at them, to win the day. However, Bevan does not explicitly mention a vital difference in the roles of a person watching a play and a person playing a video game. In a play, the audience and the player are separate entities. The outcome cannot be affected by the audience. (In a reality show like 'Big Boss-as Bevan mentions-the audience can affect the outcome, but the connection between the vote of a single member of the audience and this outcome-Bevan doesn't mention this is tenuous.) In a video game, the player is both the audience and co-creator of the outcome. This is an important difference between a video game and a play/movie, which leads to different level s of psychological involvement in the game and its outcome, on the part of the player. To that extent, a video game becomes more true-to-life. Bevan mentions the three goals of playing video games-endogenous, exogenous and diegetic. Endogenous goals exist in all games-these are the goals sought to be achieved as per the rules of the game. (For instance, in chess, the endogenous goal of each player is to check-mate her opponent and avoid being checkmated). An exogenous goal comes from without. I may play a game to win money, or to humiliate my opponent and so on. The exogenous motive is not inherent in the game itself. Diegetic goals are those that a player seeks to achieve when he role-plays. When a game has several characters with their own defined personality, the player who assumes a role tries to achieve the goals as if he were actually the role he was playing. This involves subsuming my personality to take on the one as defined by a role, given in the game.

Saturday, August 24, 2019

Philosophy of a learning organization Essay Example | Topics and Well Written Essays - 500 words

Philosophy of a learning organization - Essay Example Commitment of individuals in the organization to Personal mastery (lifelong learning). Continually clarifying and deepening their personal vision, focusing their energies, developing patience, and seeing reality objectively. 1. According to the Shaw & Perkins, 1991, the role of leaders in organizations is to set the necessary conditions for the organization to develop an effective learning capability. That is, managers need to take strategic action and make specific interventions to ensure that learning can occur 2. According to Nicolas Rolland, Unrelated knowledge networks management: new challenges for the CKO takes up the challenge of analyzing how firms manage their knowledge networks to leverage the management positively and the creation of organizational knowledge; and to find out what are the new challenges for the Chief Knowledge Officer (CKO) in this new context. Based on a qualitative research method, the empirical study stresses that the CKO's new roles are based on the management of knowledge networks and especially on increasing unrelated knowledge networks. This implies that there are problems in constellation of knowledge networks management.

Friday, August 23, 2019

Opportunities & Threats in Gold & Oil Investments Research Paper

Opportunities & Threats in Gold & Oil Investments - Research Paper Example According to the research findings with the ever increasing uncertainties regarding the overall global economic and fiscal outlook, the investment strategies have also experienced some major changes. It is actually belief and confidence of the people that changes as the time and situation changes. As a result, the real value of the investment changes with the perception of the people. The real worth or substance remains the same, however, the other party to the transaction perceives it to be either on a higher side, lower side or at a stable level. In short, the substance of the investment remains the same but what actually changes is the worth of that investment in the eyes of other person as per his/her perception, belief and confidence. The change in the perception of the people leads to the change in the worth of the investment as a result the investors actually face a risk that their investments can experience significant fluctuations associated with the unpredictable behavior o f the people. Over the years, there have been different patterns and trends that represent the psyche of the people regarding the riskiness of different types of investments. From bonds to stocks, commodities to metals, currencies to real estates, each different class has different sorts of risks associated with it. The risk appetite of individual investors also varies which in turn contributes significantly in the variation of the values of the investments. (Fabozzi, Gupta & Markowitz, 2002). The above mentioned asset classes can be broadly split into two categories namely as paper money investment and real substance based investment. For instance, currencies, bonds, stocks are considered as paper money as the investor ultimately do not acquire a physical substance or matter when he or she purchases investment. For example, by buying some shares of a company cannot actually allow a common stockholder towards entitling a specific asset of the company. Similarly the bonds or other pa per money instruments do not allow entitlement to the investors on a particular asset of the issuer of that instrument. On the other hand, the non-paper money instruments provide a possession of the investment in the form of goods, property or any other physical substance. The term â€Å"physical delivery† for these kinds of investments is vastly associated as they entitle the investor for the taking the actual physical delivery of the form of their goods (Shefrin & Statman, 2000). For instance, in case of metals, gold, silver or platinum, the physical delivery is possible and the investor can keep the possession of the metals with himself. Similarly, in case of real estate property, the investor can actually take the possession of a particular property after transferring the property documents. The above two categories of investments have some specific risks associated with them due to which the non-paper money based investments are considered as safe heavens for the investo rs as the investor enjoys the possession of those investments and later on can make the use of those goods for his/her personal needs unlike paper money investments which are intended to be returned to other investors or the issuers of those investments because they cannot be used for personal needs. On the basis of usage or consumption as well as holding the possession of those investments, this particular assignment deals with the opportunities and threats that rest with the investments that are movable in nature (FinanceSpain, 2012). Particularly the investment in gold and oil are highlighted in the discussion. Gold is a precious metal which is the most highly recognized and consumed metal especially used in the jewelry and ornaments. Oil is the commodity which is used as an energy resource for varieties of different purposes. Both of these investment classes have distinct opportunities and threats which are discussed separately in further sections. The first section emphasizes o n the opportunities

Thursday, August 22, 2019

Video games kill Essay Example for Free

Video games kill Essay Video games have become very popular among many age groups especially teenagers. Its common for teenagers to spend hours playing video games, particularly games with violence, sex, and criminal behavior. This is a huge concern for many parents. One parent says, My kid is so lazy, all he does is play video games in the basement! I dont know what to do. Susan, another parent says, Its frustrating when my son plays video games when its a beautiful day out. I dont get it! Many parents tend to believe video games are a waste of time, antisocial, and believe their child will become violent. But most young people, especially teen boys describe video games as fun, exciting, and another way to spend time with friends. An interesting fact parents should know is video game violence can increase aggression in only some individuals, depending on their personalities. Research by Patrick Markey, PhD, sampled 118 teenagers and participants played a violent or a non-violent video game and then hostility levels were tested. Teenagers who were highly neurotic, less agreeable and less conscientious, are more likely to be affected by violent video games. Participants who didnt have these personality traits were not affected or only slightly affected. Surprisingly, research has also found violent content isnt the main draw for the younger audience. Boys especially, surround friendships around video games and are more interested in playing to compete and win. It can be similar to rough-housing play boys engage in as part of normal development. Its another outlet for competition, status or to establish a hierarchy in the group (Olson CK. Childrens Motivations for Video Game Play in the Context of Normal Development). One teen, Alastair says, Its exciting, its like playing football, a way to bond. Another teen, Mike C. said, Some of my favorite high school memories were on xbox live. Its an easy way to connect with friends. Teenage boys want to compete with one another but it doesnt necessarily mean that because a kid plays a violent video game theyre immediately going to go out and beat somebody up, says Dr. David Walsh, president National Institute on Media and the Family. Researchers at Mass General Hospital Center for Mental Health and Media, discovered teenagers who play violent video and computer games use it as a way to cope with feelings, such as aggression, frustration, and stress. Many other scientists and psychologists also think video games can make your child smart, teaching high level thinking skills such as multitasking, quick thinking, working cooperatively, memory and self-confidence. Playing a video game is similar to working through a science problem. Like students in a laboratory, gamers must come up with a hypothesis, says James Paul Gee, Professor of Education at the University of Wisconsin-Madison. For example, players in some games constantly try out combinations of weapons and powers to defeat an enemy. If one does not work, they change hypothesis and try the next one. Video games are goal-driven experiences, which are fundamental to learning. With a combination of concentration and rewarding surges, video games exercise and build muscle for the brain caused from neurotransmitters such as dopamine. Dopamine is a chemical released when we encounter something pleasurable, like when someone surprisingly finds a $20 dollar bill in their pocket. A teenager beating a level or using their favorite weapon to beat the enemy will release pleasurable feelings. Dopamine is very important for learning behavior and motivation for activities in our lives. This is a main reason teenagers love to play video games. But too much dopamine can become addicting. Parents should know the difference between a teen having fun and passing time opposed to being addicted to video games. Some signs of addiction are losing track of time, not eating and becoming irritable. One way to avoid video game addiction is teaching your children how to develop a balanced lifestyle. Also, create dialogue with your teen about the content of the video game. Showing interest in what your teen enjoys can open the door to a better relationship, improved communication and trust. If youre still frustrated with your teen, create an agreement about what you want changed. An agreement can be written or verbally explained about what is expected when it comes to chores, school, video games, or other responsibilities. If the teen, or even the parent breaks the agreement, both can talk about what happened or changes needed. Remember, be non-judgmental, acknowledge feelings, and listen when talking with your teen. Another form of effective communication is the use of I statements. It should replace the opposing You statements which implies judgment and blame, saying theyre at fault for playing video games. For example, a parent telling their teenager, You spend so much time playing video games, is not as effective as I am interested in knowing why playing video games are fun for you? Also, telling your teen what to do or how to feel will most likely upset them, making them feel controlled. Its best to be patient, manage anxiety and exemplify good behavior by showing them how to balance activities and express feelings. In addition, exposing your child to different activities can be very beneficial. Taking a trip to an art exhibit or sporting event can help teenagers discover new interests and learn other ways to be engaged. To sum up video game violence, one person who I think says it best is renowned comic-book author, Gerard Jones. He says, When we try to protect our children from their own feelings and fantasies, we shelter them not against violence but against power and selfhood. See more at: http://www. strugglingteens. com/artman/publish/DoVideoGamesKillES_130114. shtml#sthash. wtWmToi9. dpuf.

Wednesday, August 21, 2019

Racial, Gender, And Sexual Oriention Micro Aggressions Essay Example for Free

Racial, Gender, And Sexual Oriention Micro Aggressions Essay The three types of micro aggression are racial micro aggression, gender micro aggression, and sexual orientation micro aggression. Racial micro aggression consists of subtle insults which can be verbal, nonverbal, or visual directed towards people of color, often automatically or unconsciously. It is a subtle form of racism. Racial micro aggression can take a number of different forms including: nullifying racial-cultural issues, making stereo-typical assumptions, and cultural insensitivity. They also play a role in unfairness in the legal system as they can influence the decisions of juries. Gender micro aggression is related to acts that perpetuate stereotypical gender roles. An example of this could be a male faculty member asking his male colleagues to help him work out a glitch in a piece of equipment in his laboratory but not asking his female colleagues making the notion that a woman’s mechanical aptitude is inferior to that of a man’s. These gender micro aggressions include devaluing, minimizing, belittling, and demeaning comments about women and women associated activities. Sexual orientation micro aggression is associated with actions that maintain stereotypes about homosexuals. An example of this would be assuming that all homosexual males personify women with high-pitched voices and manicured nails and that all lesbians have manly characteristics that signify that they are gay. The dynamics of micro aggression are the forces that tend to produce activity and change in racial, gender, and sexuality incidents. The dynamics behind micro aggression also tend to send messages towards people. An example of this could be when an white person asks an Asian American or Latino American to teach them words in their native language. This sends the message that they aren’t American and a foreigner. Another example would be a white person stating that an African American is very articulate. The actual message it sends is that it is unusual for someone of color to be intelligent. There are four dilemmas that we face during micro aggression. The first is the clash of racial realities where white Americans tend to think that racism is on the decline and that African Americans are doing better in life than 30 or 40 years ago. On the reverse side, blacks view whites as racially insensitive. The second dilemma is the invisibility of unintentional expressions of bias. This refers to the issue that in most cases racial biases are invisible and the wrongdoer is unaware of any injustice. The third is the perceived minimal harm of racial micro aggressions. This conveys the fact that when an individual is confronted with their micro aggressive acts the perpetrator usually believes that the victim has overreacted or is being overly sensitive. The last dilemma is the Catch 22 of responding to micro aggressions. The victim is usually perplexed about how to react whether it be deciding to do nothing or confronting the perpetrator. Sometimes, micro aggression can manifest in counseling. Under Denial of Individual Racism, a common response by Whites to people of color is that they can understand and relate to experiences of racism. Under Color Blindness, for example, a client of color stresses the importance of racial experiences only to have the therapist reply, â€Å"We are all unique. We are all individuals. † or â€Å"We are all human beings or the same under the skin. † These colorblind statements, which were intended to be supportive, to be sympathetic, and to convey an ability to understand, may leave the client feeling misunderstood, negated, invalidated, and unimportant. In clinical practice, micro aggressions are likely to go unrecognized by White clinicians who are unintentionally and unconsciously expressing bias. As a result, therapists must make a concerted effort to identify and monitor micro aggressions within the therapeutic context. CHAPTER 7 CULTURALLY APPROPRIATE INTERVENTION STRATEGIES The communication styles identified in this chapter were verbal and non-verbal. Most communication specialists believe that only 30 to 40 percent of what is communicated conversationally is verbal. There are a number of non-verbal communication styles. These are proxemics, kinesics, paralanguage, and high-low context communication. The two concepts presented in sociopolitical facets of nonverbal communication were 1. Nonverbals as reflections of bias this is represented in the example of the white women walking down the street past the white, black, and latino teenager. When passing the black and latino teenager she automatically clutched her purse and switched it to the other side. The women who switched their purse were operating from stereotype, biases, and preconceived notions about what minority youngsters are like. 2. Nonverbals as triggers to biases and fear this is represented in the differences in that which cultures communicate. Whites often perceive black persons as a â€Å"threat† because of the way in which they communicate. Blacks are often high-key, animated, heated, and confrontational. They also believe the black male to be hostile, angry and prone to violence. Implications for Clinical Practice 1. Recognize that no one style of counseling or therapy will be appropriate for all populations and situations. 2. Become knowledgeable about how race, culture and gender affect communication styles. 3. Become aware of your own communication and helping styles. 4. Try to obtain additional training and education on a variety theoretical orientations and approaches 5. Know that each school of counseling and therapy has strengths but they might be one dimensional 6. Use an approach in training programs that call for openness and flexibility in conceptualizing the issues and actual skill building. It is important to know this because communication styles are strongly influenced by race, culture, ethnicity, and gender. These implications lend support to the notion that various racial groups exhibit differences in communication style. CHAPTER 8 MULTICULTURAL FAMILY COUNSELING AND THERAPY There were five components of the multicultural family counseling and therapy: a conceptual model. 1. People Nature Relationships 2. Time Dimension 3. Relational Dimension 4. Activity Dimension 5. Nature of People Dimension Activity Dimension The primary characteristic of White U. S. cultural values and beliefs is the action orientation. They believe that we must master and control nature, we must always do something about a situation, and that we should always take a pragmatic and utilitarian view of life. Counselors expect clients to master and control their own life and environment and to take action to resolve their problems. It is evident everywhere and is reflected in how White Americans identify themselves by occupation. American Indians and Latinos/Hispanics prefer a being or being-in-becoming mode of activity. The American Indian concepts of self determination and noninterference are examples. The Latinos/Hispanics believe that people are born with dignity and deserve to be treated with respect. They are born with innate worth and importance. The inner soul and spirit are more important than the body. Both the Asian and African Americans operate from the doing orientation. However, the â€Å"doing† manifests differently than in White American lifestyle. The active dimension in Asians is related not to individual achievement, but to achievement via conformity to family values and demands. African Americans exercise considerable control in the face of adversity to minimize discrimination and to maximize success. Nature of People Dimension Middle class White Americans generally perceive the nature of people to be neutral. Environmental issues such as conditioning, family upbringing, and socialization are believed to be the dominant forces in determining the nature of the person. People are neither good nor bad but are a product of their environment. African Americans tend to have a mixed concept of people, but like their White counterparts, they believe people are generally neutral. Asian Americans and American Indians tend to emphasize the inherent goodness of people. Latinos may be described as holding the view that human nature is both good and bad. The Key Points for Clinical Practice 1. Know that our increasing diversity presents us with different cultural concepts of the family. 2. Realize that families cannot be understood apart from the cultural, social, and political dimensions of their functioning. 3. When working with a racial/ethnic group different from you, make a concerted and conscientious effort learn as much as possible about their definition of family and the values along with it. 4. Be attentive to cultural family structure and extended family ties. 5. Don’t prejudge based on your own ethnocentric perspective. 6. Realize that most minority groups view the wifely role as less important than the motherly role. 7. Utilize the natural help giving networks and structures that already exist in the minority culture in community. 8. Recognize that helping can take many forms. These forms often appear quite different than our own, but they are no less effective or legitimate. Multicultural counseling calls for the counselor to modify our goals and techniques to fit the needs of minority populations. 9. Assess the importance of ethnicity to clients and families. 10. Realize that the role of family counselor cannot be confined to culture bound rules. Effective multicultural counseling may include validating and strengthening ethnic identity increasing ones own awareness and use of the client support system, serving as a culture broker, and becoming aware of the advantages and disadvantages of being from the same or different ethnic background as your client. You shouldn’t feel you need to know everything about the ethnic group, you should avoid polarization of cultural issues. 11. Accept the notion that the family therapist will need to be creative in intervention techniques when working with minorities. Bold = most important points in clinical practice CHAPTER 9 NON-WESTERN INDIGENOUS METHODS OF HEALING Culture bound syndromes are disorders specific to a cultural group or society but not easily given a DSM diagnosis. These illnesses or afflictions have local names with distinct culturally sanctioned beliefs surrounding causation and treatment. They include amok, ataque de nervios, brain fag, ghost sickness, koro, mal de ojo, nervios, and rootwork. It is very important for mental health professionals to become familiar not only with the cultural background of their clients, but to be knowledgeable about specific culture bound syndromes. A primary danger from lack of cultural understanding is the tendency to overpathologize or overestimate the degree of pathology. The principles of indigenous healing 1. The healing begins with an opening prayer and ends with a closing prayer. The pule creates an atmosphere for healing and involves asking the family gods for guidance. The gods aren’t asked to intervene but grant wisdom, understanding and honesty. 2. The ritual elicits a truth telling sanctioned by the gods and makes compliance among participants a serious matter. The leader states the problem, prays for a spiritual fusion, reaches out to resistant family members, and attempts to unify the group 3. Muhiki occurs which is a process of getting to the problems. The foregiving, releasing of wrongs, the hurts, and the conflicts produces a deep sense of resolution. 4. After the closing prayer the family participates in pant, the ritual in which food is offered to the gods and the participants. Implications for Clinical Practice 1. Do not invalidate the indigenous practices of your culturally diverse client. 2. Become knowledgeable about indigenous beliefs and healing practices. 3. Realize that learning about indigenous healing and beliefs entails experimental or lived realities. 4. Avoid overpathologizing and underpathologizing a culturally diverse clients problems. 5. Be willing to consult with traditional healers or make use of their services. 6. Recognize the spirituality is an intimate aspect of the human condition and a legitimate aspect of mental health work. 7. Be willing to expand your definition of the helping role to the community work and involvement.

Portrayal Of Women In Womens Fashion Magazine Advertisements Media Essay

Portrayal Of Women In Womens Fashion Magazine Advertisements Media Essay Considerable numbers of research and commentary have shown that there are differences in female and male portrayals in print advertisements which are not exactly similar to the reality (Davis, 1970; Douglas, 1976). Generally, they include negative representations of women which effects mostly the younger generations (Matlin, 1987). According to Bardwick (1967), since the 1960s, there have been growing concerns about the womens portrayal in the media. Furthermore, Rakow (1985) stated that there was a renaissance of womens movement created awareness to the portrayal of women in the media in 1960s. In advertisements, there is a tendency to portray women as sex or fashion objects and homemakers (Wortzel et al, 1974). These stereotypes mostly do not acknowledge women in work or that they can be more than homemakers or sex objects. Furthermore, it may be concluded that stereotypes still exists since then and seems to reflect what behaviours are acceptable in the society. Media can play an important part in societies. Perse (2001) illustrated the effects of media illustrated as `cognitive, affective or behavioural`. Similarly, Lippmann (1922) discovered that mass communication can also be foundation of people`s perspective of the world. Therefore, people may also acquire values, norms and customs through media, in our case stereotypes. Baker (1996) one said When experiential knowledge does not exist, we often assume that images we see in film reflect reality. Moreover, Lippmann (1922) presented stereotypes in his book `Public Opinion` while describing them as pictures in our heads which help us to understand the world. Similarly, Bootzin (1991) described stereotypes as mental symbols which illustrate different kinds of people. These include all the knowledge that people have or believe to be largely true. One of the most perplexing and complex issues currently facing advertisers is how best to portray women in advertising. Feminist critiques were mostly focuses on the limited and unrealistic portrayals of women such as being dependent on men or under representation of women with their careers (Courtney et al, 1983; Wolf, 1991). Other critics, on the other hand, focus on the sexual representation of women in advertisement which objectifies women to sell the product (Reichert et al, 2004; Ford, 2004; Lambiase, 2003). Moreover, there are further accusations towards the advertisers about the womens dependency to men and promoting about something called ideal beauty and the increase in the sexual portrayals. Since advertising is a powerful tool for creating and spreading cultural ideals, and people are exposed to it constantly, it is not surprising that advertisements are targeted to such comments. The reason why I chose this topic is both by personal interest and desire to analyse the eff ects of stereotyping in women magazines. This study will investigate the stereotypes which exist in todays world connected with women in fashion magazine advertisements and measures to what extend female students in UK associates themselves with these portrayals. 1.1. Research Background Advertising may have developed over time and became a tool for endorsing the consumerist society; however it is also a tool for exchange of meanings by using products and services in todays world. According to Pawlowski (2007), in the world of branding, products are representation of certain meanings or beliefs and consumers are purchasing them in the belief that they are actually buying into a lifestyle or an image. Womens fashion magazines have become a common advertising tool because up to 95 per cent of the space in the womens magazines filled with advertisements (McCracken, 1993). The power of magazines may be coming from the variety of interest and needs that people have. As a result, we can conclude that this has created a demand for magazines with different focuses, such as general interest, automobile, fashion or women. In addition, Sanders (1985) suggested that there are different buying behaviours and motivations among men and women. According to Calder (2003), magazines c an be considered as brands and concluded that they have apparent individual character profiles that audiences appreciate as well as matching these characteristics to their own. It has been suggested that young women choose to read womens fashion magazines to learn about style and beauty (Levine et al, 1996). Calders (2003) research about magazine readers experiences ranked the most important motivations which make people read magazines. Table 1. Motivations for Reading a Magazine 1. I get value for my time and money 2. I like it (i.e. negative correlation with It disappoints me) 3. It makes me smarter/cleverer 4. Its my personal timeout 5. I often reflect on it 6. The stories absorb me 7. I learn things first here 8. Its part of my routine 9. I find the magazine high-quality and sophisticated 10. I trust it 11. I feel good when I read it 12. Its relevant and useful to me 13. Its brief and easy for me to read 14. I build relationships by talking about and sharing it 15. I find unique and surprising things 16. It improves me, and helps me try new things 17. I save and refer to it 18. I keep or share articles 19. I think others in the household would enjoy the magazine 20. Its for people like me Source: Calder et al. (2003: 13) Furthermore, the same study also investigated womens attitudes to womens fashion magazines and discovered that 69% of women sees advertisements in magazines as a source of information and trust the advertisements in the magazine (Calder et al, 2003). 1.2. Research Objective Based on the literature, this research will try to answer the question of how do female students relate themselves to the portrayal of women in womens fashion magazine advertisements. This question is designed to fill a gap in literature which exists among the analysis of portrayals women in advertisements and if advertisements reflects the female students in the UK. The study is focused on UK; however there are referrals to researches from other countries where they discovered proofs of a kind which may not be applied in the UK. Main objective for this thesis is to answer the research question by analysing the aim and the effectiveness of advertisements and gender stereotypes, and responses of the participants. Structure of the Dissertation Chapter 1 starts with providing an introduction to the subject, briefly explains the reasons behind magazine advertising and presenting the research objective as well as describing the structure of dissertation. Chapter 2 discusses the previous studies related with the subject and reviews the concepts of advertising, gender, gender stereotypes, gender portrayals in advertisement and feminist critique. Chapter 3 introduces the method this research will adopt and explains the reasoning behind the selection while providing information about research process and data analysis. Chapter 4 reports the findings of focus group research and links the concepts to the theory. Chapter 5 presents the conclusion of the research in accordance to the analysis of the findings and discuss the implications and limitations to provide a direction for future researchers. Chapter 2 Literature Review 2.1. Introduction to Literature Many studies about advertising and consumer research analysed variety of reactions toward an advertisement (Derbaix, 1995; Sengupta et al, 2008). Similar to this case, researchers such as Goffman (1979), have investigated the gender representation in advertising, especially sexual representation of women different than men, researchers has tried to explore the responses of women as well as the effect. However, can women associates themselves to these representations? Do they perceive these images negatively or positively? According to Sengupta (2008), responses of men and women to the use of stereotypical portrayals in advertising, mainly the magazines, have hardly been explored. A relative research of womens magazine emphasising on sexuality could introduce new results, specifically if it illustrated womens perceptions in positive or negative light. This study will attempt to fill the gap in the literature with investigating these questions. Goffman (1979) defined advertisements as `commercial realism`, which means the portrayals are hyper ritualized and edited,  and Hammer (2009) suggested that advertisements are portraying the world `in ways that could be real`. On the other hand, Schudson (1984) said that abstraction which is not dependent of characteristics, associations or managing something as a concept, is vital in advertising in terms of meanings and aesthetic. This could mean that advertising relies on these meanings. Furthermore, designing a world in advertisements does not have to be real or purely fantasy which he defined as `capitalist realism`. In contrast, realism defined as a fact which characterizes a person, an object or a circumstance that is true or accurate. These two concepts, abstraction and reality, can be combined in advertisements. Advertisements may create a balance between different concepts; gender and sexuality seems to be more effective in our culture. According to Hammer (2009), advertisements are promoting the questions of gender and sex in a cultural discourse. These concepts will be analysed further in this research. Relevant analyses have provided an insight for the context of this analysis. It has been suggested that in terms of reaching the consumers, especially the younger generation, there has been a shift toward modern and innovative forms of marketing (Schmitt, 1999) such as social networks. However, rationality may not always be the case in advertising (Fill, 2009). The review of literature in this study has focused on these subjects; advertising as a form of communication and its affects to the society, existing stereotypes of women, the way advertising portrays women according to this stereotypes and the feminist critique. 2.2. Advertisements Advertising images are a central part of the experienced visual world. Reality and advertising do not constitute two separate spheres acting upon one another; advertising and the mass media contribute to the visual landscape that constructs reality. Schroeder et al, 1998 Advertising is a tool to form gender identities as well as culture. Likewise, McCracken (1987) explained that advertising is reflecting cultural values and presents them through media, and Kernan (1993) suggested that advertising mainly shapes the gender identity. According to Berger (2004), advertising can be regarded as a type of communication that is influential and effective which can also use sexploitation of the female body as an instrument. According to Wilson (1995), the beauty stereotypes were promoted in a sexual way through advertising media which has the motivation (profit), the means (media exposure) and the instruments (language and photos). Although these stereotypes can be considered as unrealistic, it is accessible to every woman. Furthermore, Pawlowski (2007) argues that these stereotypes have been created to maintain `dominant ideologies` for preserving commercial interest. On the other hand, Holbrook (1982) suggested that tangible benefits which describes utilitar ian meanings of goods and services also been widely used in advertising same as experiential perspectives which presents symbolic indications of subjective attributions. Similarly, according to Schroeder (1998), the visual images could create meanings to consumers in different ways. To create a relation between the images and meanings, Berger (1989) presented four processes: cause and effect, signification, resemblance and convention. Moreover, to create resemblance in targeted consumers mind, advertisers probably use `typical` people in advertisements. Schwartz (1974) discussed the aim of designing an advertisement. According to him, it is the creation of `pleasurable emotions` which will be prompt by the product in the market. He also said that `I do not care what number of people remember or get the message. I am concerned with how people are affected by the stimuli` (Schwartz, 1974). Davidson (1992) argued that advertisements in many womens magazines, aims to promote the idea of material needs and anxiety to women within the construction of the good life. He defines the idea of good life as a mythic world which contains perfect people enjoying numerous of product. Jhally (2000), on the other hand, claimed that these ideas are unattainable and advertising is not supposed to show how people should act but reflects how people desire; which is a paradox, because these unattainable desires are the reason why women are attracted to womens fashion magazines (Pawlowski, 2007). On the other hand, Brierly (1995) argues that advertising is about a form of fantasy and escapism which means that it does not describe the reality. Some contemporary advertisements does not even state the product or service such as Levi`s commercial `Kevin the Hamster` from 1988. The ad considered as one of most surreal ads ever which introduces a hamster running in his wheel named Kevin. In the end, the wheel breaks and Kevin dies of boredom. Until the Levi`s logo shows up, nobody knows what product or which brand was being promoted. Williamson (1978) explained that abstract connections can be made among lifestyles and brands that consumers transfer meanings in the advertisements onto the product. Cultural perceptions also dictate a prominence on the `intertextual nature` of advertisements and their correlation to the wider cultural discussion on gender identities and femininity (Sandikci, 1998). While the concepts are intertextual, which they are based on prior texts; meanings of ads are also connected with other cultural texts (Goldman, 1992). According to Sandikci (1998), this occurrence was mostly disregarded by many empirical researches about portrayal of women in advertising. Then again, women are constantly subjected to different kinds of images and portrayals of femininity. These portrayals are also taking place in other media forms and the effect of such exposure influences how any specific representation will be interpreted (Sandikci, 1998), which could mean that audiences may transfer meanings from one media form to another through these interpretations. On the other hand, some researchers proposed that there many possible reactions and women can actually resist or alter the meanings of these meanings (Davis et al, 1993; Wilson, 1985). The effect of advertisements in the society was mentioned in this research and similarly, Moschis (1978) explained that gender role portrayals in the ads are influencing self-concept, achievement aspiration and self-images of the members` in a society. Since the 1960s, gender stereotypes in advertising are subjected to many debates (Odekerken-Schroder et al, 2002). Furthermore, these portrayals appeared to be increased in many ways recently (Ferguson et al, 1990). 2.2.1. Sex in Advertisements Previous researches discovered that women are portrayed as `heterosexual masculine desire` in magazine ads (Reichert et al, 2004; Baker, 2005). Ford (2008) defined the gender portrayals and sexual practices as abnormal, pathologic, and deviant and associated them with the political economy and social culture. In the western cultures sex is a natural behaviour of a human biology but `normal gender roles, sexuality, and sexual practice` can be varied among cultures (Foucault, 1988). Furthermore, Rubin (1984) described sex as a natural force that exists prior to social life. On the other hand, Ford (2008) argued that gender and sexual norms shaped by ` material bodies` within the cultures which they exist. Similar to Foucault, Hofstede (1998) also suggested that the womens objectification and sexuality in magazines can be different based on cultural values and equality of the sexes. In advertising, the perception of sex sells is still widely popular (Reichert et al, 2004) and sex has been used extensively to sell more than just products. Ford (2008) explained that advertisers also promote trends, ideas and stereotypes which could mean that they can give sexual meanings, implicit or explicit, to every product as well as attracting consumers with the fantasy of sex. According to the study of Cosmopolitan Magazine, the idea of sexual freedom, lower political authoritarianism and using models from the western countries have caused more sexuality in magazine ads (Nelson et al, 2005). Based Lambiase`s (2003) research about erotic rhetoric in advertising in magazines, it can be concluded that these messages which are assembled visually are extremely persuasive. On the other hand, these researchers were only selected advertisements which include sexual contents that are not related to the products` attributes or usage; but it was found that these ads either implicitly o r explicitly offers the promise of sexual benefits (Liambiase et al, 2003). However, these analyses create more in depth understanding of the messages behind advertising visuals. Some researchers discovered that level of sexuality, in fact, increased over time (Pawlowski, 2007). Reichert (2004) measured the level of sexuality in magazine based on an extension of a research about advertisements in 1983 and 1993; analysed them from 2003 by using Goffmans coding analysis. This coding analysis includes five categories as relative size, function ranking, feminine touch, ritualization of subordination and licenced withdrawal (Goffman, 1976). Findings of the study revealed that women are still portrayed in the same stereotypes and being objectified; however the level of sexuality rose over time. According to Jacobsen (1995), sexual contents are being used more than before to reach consumers. Furthermore, it has been suggested that the degree of nakedness remained at the same level in the ads (Soley at al, 1986), number of models who are objectified sexually in the images increased over time. (Kilbourne (2005) argued that young and beautiful individuals are mostly po rtrayed as sexual objects and especially, young adolescents are exposed to these sexual images through the media. Furthermore, she concluded that it is not possible to measure the effects of these exposures. Particularly, products such as clothing or fragrance are advertised in more sexualised way due to their nature. (Reichert, 2004). 2.3. Research on Advertising and Gender Schroeder (1998) explained that in media images, social psychologists agree that there are differences in gender portrayals. According to Pollock (2001), visual images have a significant part in the creation of gender identities, which may not display the reality. Belkaoui (1976) suggested that previous empirical researches had been very limited with the purpose of portraying the role of women in advertisements and the changes in the view female roles. Similarly, Schroeder (1998) explained that the differences in male and female portrayals and their effects are being subjected to researches recently. In advertising, most of these differences can also affect the level of gender stereotyping of a given country. Although there are no such laws yet, EUs Womens Rights Committee and European Parliament suggested that any kind of gender stereotyping in the media should be banned (Rice, 2012). In addition, media researchers showed their concerns about stereotyping of women previously and som e of them approached to the subject empirically. 2.3.1 Advertisements, Arts and Gender In order to find out the presentation of women in advertisements, Schroeder (1998) analysed the relationship between arts, gender and advertising. He concluded that descriptions are the basic point of interpretation which both arts and advertising includes. It could mean that descriptive images such as a light, genre and subject are the basic point of interpretation. Advertising has also been described as ` aesthetic objects` (Schroeder, 2004). According to Lury (1996), consumption was `aestheticized` through fashion, style and incorporation of arts through the creativity inside the advertising campaigns. In addition, Schroeder (1998) suggested that advertising acquired some methods form art history, to portray the women and highlight the difference between genders. Schroeder (1998) suggested that representation of gender differences in arts involves the nudity, women in captivity, and portrayals of male leaders often with armours. According to Bohm-Duchen (1992), in terms of cultural standards about looks and attractiveness, female body is the main interest. Berger (1972) also highlighted the connection between art and advertisements. There is a similarity between women portrayal in arts and advertising; and Berger (1972) explained this theory by quoting from art history sources. He concluded that the way of seeing women and images which portrays them has not changed since then. Schroeder (1998) agrees Bohm-Duchen by suggesting that women are perceived ` voyeuristically` and being `fantasized`. In addition, women seem to be characterised in a passive way in both art and advertising. Berger (1972) concluded that women are portrayed different than men; the reason is not because of the difference between femininity and masculinity, but the main focus is to be appeal to male audience. It has been concluded that advertising uses many methods from art portray women and mostly, this supports the inequality between ge nders. 2.3.2. Gender Portrayals It has been suggested that gender role portrayals creates a problem when advertisers prefers to portray a woman (Whipple, 1985). According to Pawlowski (2007), advertising demonstrates a persons role in the society, especially when it comes to gender and sex; and depends onto the established representations of gender. In addition, advertising can also play an important role in shaping the perceptions of the society about gender. It was concluded in the study of Courtney and Lockeretzs (1971) about the portrayal of roles of women in women magazines that women have very limited roles in advertisements. Venkatesh (1994) investigated the perspectives of market researchers and customers about women. According to his research, women tend to be viewed as a wife, homemaker, hostess, mother, or a single girl preparatory to these roles (Davis, 1970). Similarly, Rajagopal (2002) explained that woman has one of three roles in their portrayal in advertisements which are not truly `represent women s diversity: sex or beauty symbol, mother and housewife. ` Furthermore, Scanzoni (1977) highlighted other roles of women outside the family; for instance, business woman or professional employee, which can be called social roles, were taken into little or no consideration. On the other hand, it was concluded that women are regularly be associated with two kinds of social representation; desirability and aggressiveness (Umiker-Sebeok 1981). Similar to Schroeder (1998), Linder (2004) have analysed the effects of gender roles in the media and concluded that stereotypes in gender portrayals are still applied in advertising even today. However, this is a startling outcome since there are social and cultural changes about womens status in the society since 1950s. On the other hand, especially womens fashion magazines such as Vogue, these changes have not been affected; since there are significantly higher amount of stereotypical portrayals. Furthermore, Linder (2004) concluded that stereotypical or sexualized representations are the key method of portraying women. `This portrayal of women as inferior and flawed is a necessity for the existence of a womens fashion magazines such as Vogue, which is primarily a means for advertising and selling products that are suggested to be a cure for womens feelings of inferiority and inappropriateness (Linder, 2004). This could justify the enduring stereotypes in womens fashion magazines throughout time. These unrealistic promises may create insecurities and inferiority complex. Goffman (1979) defines the representation of female body in fashion advertisements as `puckish styling` and explaining it as `a sort of body clowning`. However, MacCracken (1993) argues that these advertisements are within a `dominant moral order`. Although an advertisement sells an image or an idea, women should be able to choose what message they would like to give or how they would like to present themselves to the world. One of the criticisms is about the difference in genders portrayal in advertisements. Schroeder (1998) explained that non-verbal behaviours and abilities vary among genders. Gender representation in advertisements has been subjected to several studies. Rajagopal (2002) also studied the effects of advertisements on portraying different gender images. It has been found that there is a significant bias in representation of both genders. According to Milburn, Carney and Ramirez (2001), males are mainly more knowledgeable, active (such as running) and authoritative; o n the other hand females are more likely to be young and dressed in more revealing clothes and not very active as males (such as sitting). Goffman, in his book Gender Advertisement (1979), argued that `women are treated as children` in advertising. He explained that, in order to identify the difference between men and women in advertisements, parent-child relationship should be examined. In advertisements, men tend to be portrayed as the parent whereas women behave as a child. For instance, Goffman (1979) figured that, in ads, a men`s hands portrayed as strongly holding an item and has the power to manipulate it, while women`s hand is just touching the item and not have the full power to control it. Another example is, in many advertisements, women are mentally wandering away under the protection of a male or women appears in finger to mouth position which reminds a children`s behaviour. Another argument is, in magazine advertisements, womens body was shown more frequently than the images of mens body (Hall et al, 1994). Jung (2009) argued that these objectifications of women are connected with the gender stereotypes wh ich come from the womens portrayal in the media. Similar to Courtney and Lockeretz (1971), Goffman (1979) proposed that standards of femininity and masculinity have been created by the help of advertisements and explained the signs of gender stereotypes in advertising: women have less prestigious profession; men are in control of the situations and making eye contact with audiences while women looking at a distance place or a male model whom can protect her or simply drifting mentally; women self-touching herself which shows the female body as gentle and fragile whereas men grasp, shape or product an item. As a result, women seem to be perceived as objects that are desired by men and these stereotypes are emphasized on sexuality. Furthermore, these images of women body exists predominantly in womens fashion magazines (Ferguson et al, 1990). Evidently, there is a difference between womens sexual representation in contrast to men. Nevertheless, the degree of sexuality in womens magazi nes and consumers reaction has barely been studied (Pawlowski, 2007). Richins (1991) analysed the responses of female undergraduate students to models in ads and discovered that women are constantly compare their bodies with models which results in dissatisfaction of their physical experiences. Although, the aim of advertising is to sell the product; products becomes less effective to the desired appearance or audiences are not convinced enough to buy them (Thomas, 2000). Curry (1998) suggested that the ideals of beauty portrayed in the magazines are not attainable and some people think that these portrayals are not realistic. According to Whipple (1985), advertisers tend to ask the question of `What model- product pairings will be most effective in creating favourable consumer attitudes? ` He concluded that the choices are based on the attitude towards the appropriateness of the combinations and previous information about the target segment. As a result, stereotypes become an issue. For instance, men are be portrayed with electronics or automobiles wh ile women are being portrayed with household products (Aireck, 1982). Current studies suggest that female models shown in the advertisements started to embrace male roles such as being powerful and authoritarian (Schroeder, 1998). On the other hand, Stern (1994) discussed that these reversed roles are the result of a strategy, which is showing products more attractive and appeal to men. Moreover, it was indicated that women are more aware of the stereotypes in advertising than men (Odekerken-Schroder et al, 2002). On the other hand, Wortzel and Frisbie (1974) discovered that gender preferences are affected by the functions of a product rather than societies opinion. However, Sciglimpaglia (1979) argues that when womens role in a society is less traditional, criticism towards the current portrayal in advertising is higher. Society members` `self-image, achievement aspiration and self-concept` are influenced by these portrayals in advertisements (Moschis et al, 1998). Myers (1992) associated the ideal body image with the good life image which could drive people to pursue such images whether it is achievable or not. However, Patterson (2002) explained that the reliability of these images as a symbol of femininity is being questioned, if it could be transformed and reconstructed in order to represent the roles. The beauty portrayals have been idealised and exists for al l age demographics. Possibly, teenagers are more easily influenced age demographic and teenagers are possibly the most influenced demographic and older women seem to be kept in the side-line. On the other hand, some campaigns are using more realistic representations and challenging the stereotypes by ` celebrating the diverse, the healthy, the real, and the truly beautiful such as the Dove Campaign for Real Beauty (Patterson, 2006). The Dove ad campaign rejects the conventional beauty stereotypes and instead, shows women in many ages, sizes and shapes. According to Neff (2004), the campaign undermines the basic proposition of decades of beauty-care advertising. The ad campaign portrays average women with variety of images and asking rhetorical questions as wrinkled or wonderful? which is regarded as unattractive in contemporary advertising world. Examples of the ad campaign are shown below. http://1.bp.blogspot.com/-Tuh1CXp_vRM/TzRUfToFpAI/AAAAAAAAAE4/2iLCJqa_bLA/s1600/realcurves1.pnghttp://www.wonderbranding.com/wp-content/uploads/2011/03/dove_wideweb__430x327.jpg Schroeder (2004) concluded that advertising has function of spreading gender roles and setting identities, while Patterson (2002) explains gender as a dominant concept in advertising. Moreover, Myers (1992) suggested that creation and reinforcement of gender identities has been supported by advertising as well as broadcasting them. Similarly to the recent changes in advertising (Dove campaign or advocates in the EU Parliament), it has been suggested that there has been a substantial improvement in emphasizing womans expanding role as a working member of society (Wagner, 1973); especially with the influence of womens movement in the American society (Venkatesh, 1980). Especially in demographically varied womens magazines, higher female employments resulted in changes in the portrayal of women such as more professional, independent and confident images (Chafetz et al, 1993). As a result, it can be concluded that increasing number of women

Tuesday, August 20, 2019

Adulery and Death Essay -- essays research papers

Adultery and Death   Ã‚  Ã‚  Ã‚  Ã‚  Many novels in American Literature contain the theme of the American Dream and how this dream is corrupted by the sins of adultery. In the novels Sister Carrie by Theodore Dreiser, The Scarlet Letter by Nathaniel Hawthorne, and The Great Gatsby by F. Scott Fitzgerald, many of the character’s ideal lives are destroyed through their desire to attain someone that they cannot be with. Through their lust and their belief that anything is attainable, the characters of Hurstwood, Dimmesdale, and Gatsby ultimately pay the price of death through their â€Å"dream†.   Ã‚  Ã‚  Ã‚  Ã‚  One thing that all of these characters had in common prior to their affairs was the fact they were all respected in their society. They were not outcasts until they started reaching for an obsession that they could not possible be with.   Ã‚  Ã‚  Ã‚  Ã‚  In the case of Hurstwood, his attraction was to Carrie and inevitably led to his downfall. From the first time Hurstwood laid eyes on Carrie he started to ignore his wife. Soon his wife realized that something was going on and decides to file for a divorce, hire a detective, and locked him out of their house. Since all of their property is in her name, Hurstwood was left with nothing. After being kicked out of his house, Hurstwood moved to New York City with Carrie, once there he bought part of a nearby bar. This business started to fall apart and Hurstwood was forced to start looking ...

Monday, August 19, 2019

Summary of A Tale Of Two Cities :: essays research papers

Dr. Alexander manette was a prisoner in the Bastille for 18 years. He is released and taken back to London by Jarvis Lorry of Tellson Bank. Dr. Manette is a little crazy because of all the years he spent locked up in solitary confinement. He has a daughter, Lucie, who was a young girl when he was sent to prison. On a boat trip, Lucie meets a young man named Charles Darnay and is taken with him. They discuss the American Revolution. Darnay is a Frenchman, but he has relinquished the title of his nobility. He is tried for treason in England. However, Darnay's lawyer, Sydney Carton, points out that there is no way to prove that Darnay could have done it because the two men look alike and the witness could not say for sure that it was Darnay. Despite this brilliant defense (on which Darnay is released) Carton leads a solitary life of drunkeness, playing secone man to his boss, Stryver (who is by all means incompetent). By this point, Carton, Darnay, and Stryver all want to marry Lucie. She chooses Darnay and they are married. Right before the wedding, Darnay mentions to Dr. Manette that he has something important to tell him. Darnay tells him that he is Charles St. Evremonde, the nephew of the Marquis St. Evremonde, who was responsible for Dr. Manette's imprisonment. When Darnay tells him this, Dr. Manette falls back in to his stupor. Darnay is convinced by the Revolutionaries to return to France by a fake letter from an old servant. Upon his arrival, he is arrested for being an aristocrat, even though he renounced his property. Unfortunately, Darnay is not as lucky in his second trial. He is condemned mainly on the testimony of his father-in-law, Dr. Manette, who wrote a statement against the Evremondes while still imprisoned. He is sentenced to death. Out of love for the Manette family and Lucie in particular, however, Sydney Carton goes to Paris. He manages to smuggle himself into prison and Darnay out.

Sunday, August 18, 2019

Acupuncture Essay -- Health Medical China Argumentative Essays

Acupuncture The traditional Chinese treatment of acupuncture is an affective alternative medicine that has been around for thousands of years. Acupuncture is one of the most researched and documented alternative medicines around (Acupuncture). Although a vast majority of people believe Western medicine is the only cure to sickness, many people benefit from acupuncture everyday. Most people disregard the ancient art all together without giving it a chance because are scared of the needles it involves. Also, since no accurate scientific explanation of how and why it works has been found, people shy away from it. The healing powers of the body are taken to a whole different level with this alternative medicine. Ancient roots of acupuncture can be traced back to archeology five thousand years ago. Its written existence has been around for about two thousand five hundred years (Dr. Michael). Acupuncture was discovered during the Chinese Empire in the Yuan dynasty which lasted from 1264 to 1368 CE (Felt). Statues of acupuncture were made during this time period and served as the base of date for the oriental medicine. Traditional acupuncture uses sterilized needles which are inserted into various acupuncture points in the human body. The needles can be anywhere from a half an inch to several inches long and produce stimulation inside the body (See). Sometimes, the needles are stirred around once inserted to speed up stimulation. In modern acupuncture, electrical stimulators are used to increase the amount of stimulation (Dr. Michael). The acupuncture points stimulated depends on a patient’s individual needs and treatment expectations. This oriental medicine is one of the safest ways to be cured of a sickness. It has no major side effects. One might experience a little pain or dizziness during the first few seconds of the first treatment, but this is rare. These side effects only occur if a patient is nervous or scared to be treated (RH). Acupuncture can cure everything Western medicine can, from diseases to back pain, without the dangerous, sometimes life-threatening side effects. Many patients turn to acupuncture as a last resort and find closure in its effectiveness. â€Å"My daughter and son have never taken a pill in their lives; acupuncture has cured all of their [health] problems† (Dr. Michael.). Acupuncture is individual based. It is a very â€Å"c... ...uman body is a sacred, complicated thing which can only be done by nature and God. In the book Frankenstein by Mary Shelley, Victor Frankenstein gets ahead of himself and takes on a task bigger than life itself, creating life. He forgets how sacred the creation of the body is and tries to create an ideal human for fame. Of course, the outcome was horrific and Victor paid for his actions for the rest of his life. Acupuncture doesn’t allow people to get ahead of themselves like Victor did; the way of thinking brought about is that of a natural sense. The techniques of the alternative medicine allow people to remember how magnificent and sacred the human body is and realize that it cannot be created through lab work or perfected through medicine. With Western medicine, patients can take up to four or five medications before finding one that suits their needs and most can have many life threatening side effects. With acupuncture, it is one procedure and one attempt to heal a patient with NO major side effects. Acupuncture is a unique ancient art that is backed by thousands of years of Chinese thought and research and has been proven affective for many people and their illnesses. Acupuncture Essay -- Health Medical China Argumentative Essays Acupuncture The traditional Chinese treatment of acupuncture is an affective alternative medicine that has been around for thousands of years. Acupuncture is one of the most researched and documented alternative medicines around (Acupuncture). Although a vast majority of people believe Western medicine is the only cure to sickness, many people benefit from acupuncture everyday. Most people disregard the ancient art all together without giving it a chance because are scared of the needles it involves. Also, since no accurate scientific explanation of how and why it works has been found, people shy away from it. The healing powers of the body are taken to a whole different level with this alternative medicine. Ancient roots of acupuncture can be traced back to archeology five thousand years ago. Its written existence has been around for about two thousand five hundred years (Dr. Michael). Acupuncture was discovered during the Chinese Empire in the Yuan dynasty which lasted from 1264 to 1368 CE (Felt). Statues of acupuncture were made during this time period and served as the base of date for the oriental medicine. Traditional acupuncture uses sterilized needles which are inserted into various acupuncture points in the human body. The needles can be anywhere from a half an inch to several inches long and produce stimulation inside the body (See). Sometimes, the needles are stirred around once inserted to speed up stimulation. In modern acupuncture, electrical stimulators are used to increase the amount of stimulation (Dr. Michael). The acupuncture points stimulated depends on a patient’s individual needs and treatment expectations. This oriental medicine is one of the safest ways to be cured of a sickness. It has no major side effects. One might experience a little pain or dizziness during the first few seconds of the first treatment, but this is rare. These side effects only occur if a patient is nervous or scared to be treated (RH). Acupuncture can cure everything Western medicine can, from diseases to back pain, without the dangerous, sometimes life-threatening side effects. Many patients turn to acupuncture as a last resort and find closure in its effectiveness. â€Å"My daughter and son have never taken a pill in their lives; acupuncture has cured all of their [health] problems† (Dr. Michael.). Acupuncture is individual based. It is a very â€Å"c... ...uman body is a sacred, complicated thing which can only be done by nature and God. In the book Frankenstein by Mary Shelley, Victor Frankenstein gets ahead of himself and takes on a task bigger than life itself, creating life. He forgets how sacred the creation of the body is and tries to create an ideal human for fame. Of course, the outcome was horrific and Victor paid for his actions for the rest of his life. Acupuncture doesn’t allow people to get ahead of themselves like Victor did; the way of thinking brought about is that of a natural sense. The techniques of the alternative medicine allow people to remember how magnificent and sacred the human body is and realize that it cannot be created through lab work or perfected through medicine. With Western medicine, patients can take up to four or five medications before finding one that suits their needs and most can have many life threatening side effects. With acupuncture, it is one procedure and one attempt to heal a patient with NO major side effects. Acupuncture is a unique ancient art that is backed by thousands of years of Chinese thought and research and has been proven affective for many people and their illnesses.

Saturday, August 17, 2019

School Law Class

The office of a school superintendent, must work hand in hand with other associations and other principals in order to develop good system for the evaluation of the teacher and the principal. This will also include the measures put in place for the growth of the students. There should be a common agreement of a good definition of an effective teacher, an effective principal as well as the way a student growth shall be measured in the whole country. (Dimmock and Donoghue, 1997). Moreover, a good amount of the teacher and the principal evaluation systems must include how the students’ academic growth will be measured. To close the gap which is available in the achievement, it would be appropriate to ensure that the teachers and the principals are the first to support so that they can address the needs of the students in the classrooms and in various schools. This should be then evaluated and the teachers held responsible for the academic growth of every student. To ensure that the process of negotiations between the school board, the school employees and the superintendents of the schools runs smoothly the superintendents have to work closely with the teachers unions. The unions are known to be most powerful yet the least considered when negotiating the public education issues in the current world. Despite the attention of the public focusing mainly on the influence the national unions have, policies that affect most schools and the teachers are negotiated by the local unions and the school boards. The local union leaders however focus the balance between the competing interests as well as the obligations. This is mainly based on the concern and the priorities of their members in the union to the state pressures as well as the affiliates at the national level. These union leaders confirm the agenda of the union and in addition, they advocate for the expanded agenda of the teachers’ profession. They also advocate for communal bargaining and management of the contract. (Dimmock and Donoghue, 1997). Many schools are facing the problem of failed school bond issues. This is mainly in the mid-sized rural schools districts. This leads to the organization of the school to hold school bond elections. The strategic plans of the schools mirror many of the recommendations for successful bond referendums. This leads to the illustration of why many schools pass the bond issues with a unique support from the community. However, findings from one school cannot match with the concerns that are available in all the communities. (Dimmock and Donoghue, 1997). If the funding is not secured, the leaders of the schools should be provided with voter input from the rural school districts. This will be a successful effort to overcome the problem of unsecured funding. The school demonstrates that it complies with Title IX through the continued efforts to add new sporting activities for women. The school also ensures that it has met the proportionality required by having a balance between the male and female students taking part in the sporting activities. This is in relation to the general population of the school. The school also ensures that nit has met the interests and the abilities of their female counter parts. To change the school compliance to the Title IX, a survey could be conducted that would help to measure the students’ interests and the abilities. (Dimmock and Donoghue, 1997). The steps taken to learn the parameters in a state would include acquiring a specialty like reading as it will provide the teacher with a competitive edge in the job. Also one has to be flexible in order to fix the needs of the students. The teacher should have a daily plan but should be flexible as much as possible in order to make adjustments where possible. Having a rigid plan may not be easy to be adapted in a diverse class. A balance should be maintained between the individual instruction and the whole class instruction. More to this, one should consider joining a professional association and also to obtain advanced credentials to understand the laws well. (Dimmock and Donoghue, 1997). The benefits and drawbacks of relying on digital communication to send information to board members, the community members and the school staff is that it enables effective communication to take place as one must have effective skills to express him not only in the paper and the pen but also through other means such as audio and video. It is also possible to analyze data as one chooses the data that is available on the web based format as well as in other electronic formats. However this may be challenging when it comes to problem solving as the people have to know how they can apply what they know and what they can to new situations in the on line communication. There are many risks in the use of digital communication that may affect the quality of communication in the 21st century. These are mainly based on the security and safety of the communication. Dimmock and Donoghue, 1997). The teachers have to be active in providing the students with protection against contagious infections. This could be achieved by providing a safe environment. The teachers therefore have to be concerned about the safety and health of their students. These includes bullying whereby some students especially those with disabilities will be targeted by others. (Dimmock and Donoghue, 1997). This may be in form of aggression, abuses, use of threats or psychological abuse. In addition, the students have to be protected against homophobia. Other protection may be in riding in the school buses, cyber cafe protection having video surveillance in the schools among others. The relationship between the schools and the local police and other departments is that each works independently and there is no cooperation in undertaking their functions in the community. Helping the students learn and improving the quality of education is one of the main priorities of many school districts. This can only be achieved by having an effective working relationship. (Dimmock and Donoghue, 1997). This mainly begins by having a clear commitment that will help to discover the community’s assets and capabilities. This relationship requires the cooperation of the schools with many sectors. This process involves public inquiry and the community members who participate in the inquiry increases the quality of beliefs, ideas and actions that develops. The school should ensure that it has a written and prevention and mitigation plan. This plan consists of the strategies to keep bad things from happening in the school and it clearly outlines how the impacts of the negative impacts that could not be avoided be minimized or mitigated. The school should also have preparedness plan to help the students and the teachers to respond to some forms of crisis. To ensure the safety of the students at security crisis, various measures could be put in place which includes raising adequate money for the management of the security department involves evaluating and updating the school safety plan as often as possible. The school staff should receive trainings regularly on how to ensure that the students are safe. The school should develop an efficient safety plan for the students and include a security consultant if necessary when designing the school safety plan. The school can also partner with the law enforcers to identify possible threats that could pose security concerns to the students. Therefore security hazard analysis would be vital. (Dimmock and Donoghue, 1997).